Graphic Designer – Digital Ads, Print & Branding

Company: WindsorEvents.ca Job Type: Part-Time, Hourly Location: Windsor–Essex, ON / Remote Hours: Approximately 10–20 hours per week, based on workload About the Role WindsorEvents.ca is hiring a part-time Graphic Designer to create advertising, promotional, print, and brand creative for our portfolio of events. This is a hands-on production and creative role. You'll work on everything from Meta ads and social graphics to event signage, flyers, printed materials, and event branding. We're particularly interested in someone with experience designing advertising creative. You should understand that a good ad isn't simply attractive—it needs to capture attention, communicate an offer quickly, and drive action. You'll work closely with our marketing team, including our Marketing Operations Analyst, to turn campaign requirements and creative briefs into finished assets. What You'll Do • Design static and graphic-based ads for Meta, Instagram, Facebook, and other digital channels • Create multiple advertising concepts and variations for creative testing • Design social media and promotional graphics • Create event posters, flyers, handbills, cards, and brochures • Design event signage, banners, displays, and other large-format materials • Create sponsor, exhibitor, and vendor materials • Design website, email, and digital campaign graphics • Prepare venue maps, schedules, informational graphics, and other event materials • Develop and maintain templates and reusable design systems • Create or evolve event logos, visual identities, and branding • Resize and adapt creative across multiple digital and print formats • Prepare production-ready files for printers and signage suppliers • Work from creative briefs while contributing your own design concepts • Incorporate feedback and turn around revisions efficiently • Maintain organized source files and creative assets Advertising Experience Experience designing ads is strongly preferred. You should understand concepts such as: • Visual hierarchy and attention • Clear offers and calls to action • Designing for conversion rather than aesthetics alone • Paid-social creative • Creative variation and testing • Designing for different audiences • Communicating information without overwhelming the viewer • Iterating creative based on campaign performance Experience working with performance marketing, paid social, direct-response advertising, events, entertainment, hospitality, or ticket sales is particularly valuable. Print Design You should also understand how to design for physical production, including: • Bleeds, trim, margins, and safe areas • CMYK and RGB • Print resolution • Vector artwork • Large-format graphics • Printer specifications and templates • Preparing production-ready artwork • Designing for readability at different sizes and distances Experience communicating with printers and signage companies is an asset. Branding Branding experience is highly valued. Our individual events have distinct identities, so opportunities may include: • Logo design and refinement • Event branding and visual identities • Typography and colour systems • Campaign visual direction • Brand guidelines • Reusable templates and design systems • Maintaining consistency across ads, websites, social media, signage, and print What We're Looking For You should have: • Professional graphic-design experience • A strong portfolio demonstrating advertising and promotional design • Strong typography, composition, hierarchy, and layout skills • Experience designing for both digital and print • Strong attention to detail • Ability to interpret a creative brief and develop effective concepts • Ability to work within established brand guidelines • Understanding of production requirements for professional printing • Ability to manage multiple assignments and deadlines • Reliable communication and follow-through • Ability to receive feedback and iterate qu